Sweet RSA 2025 campaign

For RSA 2025 in San Francisco, we partnered with Sweet Security to craft a bold and playful campaign that turned heads — and sparked conversations. From street stickers and event signage to motion videos, digital ads, and on-site activations, we built a cohesive brand experience that stood out in the cybersecurity crowd. The campaign generated major buzz across the event and even caught the attention of the media.